✓ Live ACOS / TACOS 100% Free · No Sign-up Built for 2026 PPC

Amazon PPC Dashboard

See your ACOS, TACOS, ROAS and break-even update live. Adjust your numbers, run a what-if scenario, and pinpoint exactly where your ads stop making money.

ACOS
—
break-even —
TACOS
—
ad share of sales
ROAS
—
return on ad spend
Break-even ACOS
—
your net margin
Daily Net Profit
—
all sales − ad spend
⚙ Your Numbers edit any field
Sale Price$29.99
$
Initial Profit / Unit ?$11.49
$
Profit Margin ?38.3%
Derived — Initial Profit ÷ Sale Price (read-only)
Daily Ad Budget$30
$
Your daily click volume is derived: Clicks = Budget ÷ CPC
CPC (your bid) ?$0.75
$
Conversion Rate12%
%
Daily Organic Orders ?25
Drives TACOS — leave 0 if ads are your only traffic
📊 Breakdown your numbers, live
⚡ What-If Scenarios
📊 ACOS vs Bid adjust the CPC field →
The dashed orange line is your break-even ACOS. Where the purple ACOS line is green you make money; where it turns red you lose money on every ad sale.
💰 Daily Ad Profit vs Bid crosses zero at break-even
Net profit from ad-driven sales given your daily budget. Clicks = Budget ÷ bid, so raising your bid buys fewer clicks. The line crosses $0 exactly at your break-even CPC — bid above it and the campaign loses money.
How the math works
ACOSAd Spend ÷ Ad Sales = CPC ÷ (CVR × Price) — with a fixed budget, Ad Spend = Budget, so ACOS depends only on bid, conversion and price — not on click volume or budget size.
ROASAd Sales ÷ Ad Spend = 1 ÷ ACOS
TACOSTotal Ad Spend ÷ Total Sales (ad sales + organic sales)
Break-even ACOSInitial Profit ÷ Price = your Profit Margin %
Break-even CPCCVR × Initial Profit = the highest bid you can pay and still break even
Daily ClicksBudget ÷ CPC — your daily click volume is derived from budget and bid (not a separate input)
RuleIf ACOS < Break-even ACOS your ad-attributed sales are profitable. Above it, you lose money on every order the ads bring in.